We’ve all heard an urban legend or two in our time. Usually they are creepy tales told during sleepovers or over a campfire, like Bloody Mary. Legend has it that if you close the lights, look into a ...
TC Delivers has a history that is more unique than most. It got its start in 1956 in a small town in Pennsylvania, where it focused exclusively on coupon printing — the old-style payment coupon books ...
Direct mail is far from dead — it has evolved into a more strategic and tech-driven marketing tool, capable of delivering high ROI in the digital age. As we move closer to 2025, direct mail is poised ...
Despite rising costs of paper, printing, and postage, the popularity and reliance on direct mail marketing by insurers remains strong and getting stronger. In fact, according to analysts, consumers ...
Senior marketers say audience targeting is both the top benefit of direct mail marketing and the top challenge they face with the channel, according to recent research from SeQuel Response. The 2024 ...
Direct mail marketing can help you get more listings if done well and automatically. In this article, I will explain how using direct mail for real estate can attract sellers, helping you get more ...
Drowning in your e-mail in-box? So is everyone else. Watch out, though--your company may be one of the culprits. Last year, business users received more e-mail messages than phone calls, voice-mail ...
The arguments about opt-in versus opt-out marketing can be intense. Both approaches have their supporters: The opt-out method is typically favored by business leaders, who claim that all’s fair in ...
Drowning in your e-mail in-box? So is everyone else. Watch out, though--your company may be one of the culprits. Last year, business users received more e-mail messages than phone calls, voice-mail ...